Today, Infomedia launches our exciting product brand refresh for the industry-leading Microcat and Superservice SaaS platforms.
The new look and feel aligns our product brands to that of the Infomedia brand identity – it speaks to how we want to be perceived, our values, technology leadership and our commitment to driving business success for our customers.
For over 25 years, we have been a committed and strategic partner to global Automakers and their Dealership networks. Our new brand DNA expresses what the Microcat and Superservice platform means to them: efficiency, consistency and a customer-focused mindset. This new DNA is reflective of our growth aspirations and the expectations of our customers.
For our Dealership customers, the Microcat and Superservice brands bring unbridled access to affordable SaaS technology, insights and support that is easily leveraged to help grow sales and improve customer relationships.
We believe our products – just like the people behind them – should represent something truly innovative, something that inspires our teams and customers to push boundaries and achieve remarkable results.
Through this new brand expression, we will continue to cultivate a vibrant innovation agenda that continues to develop big ideas and meet our customers’ needs in all corners of the world.
This is not the first time we’ve refreshed our look, and it certainly won’t be the last.
We’re excited about our new era of growth and innovation. We believe our best days are ahead of us – our new look and feel reflects who we are right now and where we are heading in the future. We hope that you love it as much as we do!