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Issue 3, July 2020

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Welcome to Driving Force

The authoritative news source for the global

automotive parts and service industry

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Contact Us
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jonathan
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CEO CORNER

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During these unprecedented times, we’ve been working closely with our OEM partners and their dealership networks to offer support and develop aftersales recovery plans.

The automotive industry is now at a very important crossroad; declining new car sales, ever-changing customer expectations and rapid technology advancements are having a profound and disrupting impact globally.

The single-most frequently received question from our customers is: “How do we increase aftersales and retain customers from one purchase to the next?”

We believe opportunity abounds in the current environment to think differently about current aftersales processes. Technology is available now to increase aftersales productivity and profitability, improve service levels, and capture and retain deeper customer insight.

Our recommended aftersales recovery plans focus on creating a connected sales process to improve the buying experience for parts and service customers wherever they make contact with your brand both at the dealership and online. Technology complements the sales process, enabling a more personalised customer experience and allowing the sales team to capture data insights.

The power of that information provides all dealership employees with a plan of action to engage in a customer-focussed manner, improve productivity across the dealership and increase aftersales. 

“How?”, you might ask.

I’m very excited to announce the launch of Infomedia’s next-generation Microcat and Superservice solutions developed with the innovation to meet those objectives. 

In this issue:

— We cover the launch of our next-generation Microcat EPC. The Microcat EPC has been reimagined from a technical reference tool to an engine that powers mechanical and collision parts sales beyond the parts counter.

— We also dive into some of the major opportunities that data analytics and connected vehicle technology presents to OEMs and dealerships.

So how can we help you in thinking about your response to disruption across the industry and your own aftersales recovery plans? Get in touch today – we are here to support you achieve your aftersales objectives.

Jonathan Rubinsztein

CEO of Infomedia Ltd

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WHAT WE'VE BEEN UP TO

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Expanding IFM Americas

We’re excited to welcome Brian Consaul as President of IFM Americas

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Innovating Next-Gen

Our biggest investment yet in the new Microcat EPC and Superservice Menus quoting tool

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Growing Data Insights

Helping new OEMs drive better decisions and boost aftersales performance

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INFOMEDIA INSIGHTS

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Reimagining the EPC

The EPC has been reimagined from a technical reference tool into a powerful parts selling system with our next-gen Microcat EPC.

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READ MORE →
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Grow your Aftersales with Data Analytics

Imagine the power of predictive analytics to boost aftersales performance in the current and ever-changing landscape.

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Connected Cars and Aftersales Profits

Discover how data from connected cars can help connect the dots between vehicles, OEMs, dealerships and the customer to grow aftersales profits.

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CELEBRATING CLIENT SUCCESS

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Discover how we've found shared success. Hyundai Cars Ireland and Infomedia have rolled out Microcat Live EPC, Superservice Menus quoting system and Superservice Triage eVHC to Hyundai Cars Ireland’s dealer network.

FULL STORY →
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If you would like to be featured in our next edition,
get in touch with us at: drivingforce@infomedia.com.au

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Are you Looking to Grow Parts and Service Sales?

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GROW PARTS
GROW SERVICE
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© 2025 Infomedia, All rights reserved


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