Infomedia (ASX:IFM) is a leading global provider of SaaS solutions to the parts and service sector of the automotive industry. Founded in 1987, Infomedia supplies online parts selling systems, service quoting, data insights, e-commerce, as well as data analysis and information research for automotive and lubricant industries.

Our objective is to empower our automotive partners by advancing their profitability, productivity, their customer’s service experience and the brand that stands behind it. With more than 250,000 users of our products in more than 186 countries, our unique approach to technology, automotive parts and service selling is validated 24 hours a day. Our attention to detail and control processes generate the accuracy and certainty that contributes to driving customer satisfaction, loyalty and trust.

Infomedia has been at the forefront of aftersales system innovation for more than 28 years. We have initiated a number of firsts in the global market, which have now become standard expectations and the minimum cost of entry for independent and in-house technology providers. The core development imperatives of expert analysis, product innovation, intuitive use, accuracy, and value are enjoyed by our dealership customers in all our solutions, and have contributed to our longevity and brand goodwill.

We continue to invest in innovation to deliver high-quality, high-performance cloud software for dealerships around the world. Our parts and service platforms go beyond productivity. They create greater business flexibility and software assisted sales completion, providing dealerships and their customers the benefit of real-time information, where they need it, when they need it.

Our SaaS parts selling platform, which includes Microcat® EPC™, Microcat Market™ and Microcat Partsbridge®, allows dealership and trade users to improve productivity and grow parts sales, by precisely identifying and ordering replacement parts manufactured by the world’s leading Automakers.

Our SaaS service selling platform, which includes Superservice® Menus™, Superservice Triage™, Superservice Register™ and Superservice Connect™, allows dealerships to continually deliver customer-centric service experiences with online service appointments, repair quoting and vehicle inspections.

Our new data insights platform, Infodrive™, combines leading-edge data analytics with our deep expertise in global aftersales to drive predictive marketing and dealer performance programs for global Automakers.

In 2021, Infomedia acquired SimplePart, a leading global provider of B2B and B2C aftersales e-commerce solutions. SimplePart’s intuitive platform provides Automakers and dealers with a branded website, online store and digital marketing support to increase sales of parts, accessories and service.