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Infomedia and Ford Mexico renew agreement for five years

By September 3, 2007December 9th, 2016Archive, ASX Announcements

Monday, 3 September 2007 – Sydney – Infomedia Ltd announced today that it has renewed its agreement with Ford Mexico to supply the Microcat®Electronic Parts Catalogue (EPC) for a further five years. This renewal continues the strong partnership between Infomedia and Ford Mexico which commenced in 1999.

As part of this agreement, Infomedia will also deliver a version of its Microcat® LIVE™ and Microcat® MARKET™ products for Ford Mexico. Microcat LIVE is the Internet enabled version of the award winning Microcat system which delivers the professional, mission critical parts selling system plus the added flexibility of choosing the Internet for data access with the security of a DVD backup. Microcat MARKET is the Internet system that is tailor made for Independent Motor Traders (IMT). It allows IMTs to self-serve 24 hours a day by accurately identifying parts and electronically placing orders with their supplying dealer.

Infomedia CEO, Gary Martin said, “We’ve been working closely with Ford Mexico since 1999 and we’re pleased that they have chosen to continue our long standing relationship. We are excited about the new products we will be delivering to Ford Mexico’s dealers and the benefits that they will bring to their parts operations in not only efficiency gains, but also in the generation of increased genuine parts sales.”

This agreement with Ford Mexico follows Infomedia’s recent announcements regarding successful renewals with Ford North America and Ford Europe. The Microcat EPC is used around the world by more than 53,000 subscribers.